The Fundamentals of Luxury Branding | The Branding Journal
Full article: The dilemma of luxury brand extensions
Prada Brand Identity and Product Idea by Loredana Ferrara - Issuu
Brand Extension for Louis Vuitton on Behance
KnowledgeBox Jan07 | PDF
Fashion Marketing & Brand Promotion (Brand extension) on Behance
Giorgio armani's empire - Giorgio armani the 'Master' of luxury - MedCrave online
Prada's 'Vibe Shift' Could Be a Turning Point For Luxury Marketing in China | Jing Daily
Hermes Brand Extension Proposal by Angela Peng - Issuu
The Prada Story: Ensuring The Brand's Future By Creating Unified Customer Experiences
Prada - Wikipedia
The Effects of Direct and Associative Brand Extension Strategies on Consumer Response to Brand Extensions | ACR
Prada Business Model Evolution and Future
Brand Extension Overview & Examples | What is Brand Extension? - Video & Lesson Transcript | Study.com
Drivers of Brand Extension Success: What Really Matters for Luxury Brands - Albrecht - 2013 - Psychology & Marketing - Wiley Online Library
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
PDF) Brand and line extensions: an empirical study from the new age luxury industry
Brand EXT | Brand Extension and Beyond
Drivers of Brand Extension Success: What Really Matters for Luxury Brands - Albrecht - 2013 - Psychology & Marketing - Wiley Online Library
Prada's 'Vibe Shift' Could Be a Turning Point For Luxury Marketing in China | Jing Daily
Luxury Brand Extension: Handle with Care
How Did Prada Become a Popular Brand? - Almowafir
Luxury Brand Extension – Ferretti Yachts
Brand attribute associations, emotional consumer-brand relationship and evaluation of brand extensions - ScienceDirect
